Sunday, March 8, 2015

Publishizer Is A Crowdfunding Solution That Connects Authors With Publishers



As a seasoned self-published author with an excess of one book under my belt, I’ve been looking for new and interesting publishing tools for indie writers. Recently I found something called Publishizer, a crowdfunding system just for books. While I’m not entirely convinced it’s the way to go for new authors, it does seem like a compact and focused solution for getting your book into the world.
The entire system is based around the concept of proposals. To submit a book you simply enter the title and then a little bit of information including a 1,000-word description of the work and a bio. Everything is very free-form and there is little in the way of vetting. Instead, the creator, Guy Vincent, and his team approve your project and you can start selling pre-orders which you receive once you reach your funding goal. Vincent and his team also send out helpful email notes and there is a full list of resources and best practices for folks who need a little push.
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“I tried to self-publish my first ebook, “Waking Up Early”, and it failed miserably. My first attempt at Publishizer was to build a beta reading platform, which failed. I ended up working for a book printing company in Singapore, and saw potential for independent authors to fund printing costs with preorders,” said Vincent. “So, I built Publishizer as a preorders platform for books from India. Now we’re experimenting with book proposal distribution: connecting authors to publishers with preorders.”
In other words, Vincent wants to create a platform that publishers might use to find new books, a sort of literary minor league stadium for hunting up new talent. Right now, however, it’s a fairly succinct way to get a book proposal up on the Internet.
I tried it on a new book I’m working on, Technotopia, and it worked fairly well. The interface was clean and usable and the system pulled my headshot from my social media. It took about an hour to create the proposal and Vincent recommends adding images and videos to increase awareness.
The result is a nice page with some pre-order buttons. The site also has front-page feature opportunities and they also send out an email newsletter.
The site is self-funded and they are currently applying to accelerators in the US. They also plan to move to New York this year to be closer to publishers.
“There are lots of crowd-funding sites (Kickstarter, Indiegogo, Pozible), and even a number of hybrid crowd-funding/publishing sites (Inkshares, PubSlush, Unbound). Publishizer is the first crowd-publishing platform that will connect authors to thousands of publishers.”
“Now, we’re looking for our first success story for book proposal distribution: helping one of our authors land a traditional book deal through a successful preorders campaign on Publishizer,” he said.
Until Publishizer does start convincing real publishers to start looking at their site, however, I think they’ll be hard-pressed to find much traction. While I do like the interface, I’ve always had better luck with the big two – Kickstarter and Indiegogo – and worry that niche sites like this one offer too little in the way of traffic to be true contenders. Kickstarter and Indiegogo allow for serendipitous, organic traffic thanks to their wide range of products. You could back a metal smart wallet one moment and then click over to a book of poetry. With sites like this one you end up looking at more books.
A guy can dream, however, and we’ll see how my book – and others – fare on the site. This is just the dawn of crowd publishing and indie books will soon be a major force. Hopefully folks like Vincent can push things forward.

Source: Techcrunch
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What To Expect From The Apple Watch Event

sport_black_largeThe Apple Watch is set to be the star of Apple’s special event on Monday in San Francisco, putting us in the rare position of actually knowing a lot about what’s coming in advance.
 That’s because Apple officially introduced the Apple Watch to the world last September at its special iPhone event, even showing off working hardware (and letting journalists like us try on versions of the Watch running locked demo loops of its software). Monday will still offer plenty of surprises, however, so here’s a look at what we know, what we expect, and what we’d like to see but probably won’t.

Apple Watch

Apple’s wearable will come in three separate collections, including the “Watch,” “Watch Sport” and “Watch Edition.” The Sport model will be the most affordable, offering an anodized aluminum case, special strengthened glass Apple calls “Ion-X,” and shipping with plastic bands in a variety of bright color options designed for active use. It’ll start at $349, and will be the most affordable of the three different collections.
Apple Watch (the naming scheme is not Apple’s most clear) seems to be what Apple will use as the “default” option, analogous to how the iPhone 6 could be said to be its primary flagship, with the iPhone 6 Plus as a slightly more premium model, and the iPhone 5s and 5c as more akin to the Apple Watch Sport. The Apple Watch’s pricing will be a key thing to watch, and could vary depending on bracelet and band options.
The Apple Watch collection model offer either polished stainless steel or “space black” stainless steel case options, as well as link bracelet, leather loop, milanese loop (fine chain mesh), classic buckle leather strap or “fluoroelastomer” plastic sport bands. Various color options are available for the different straps, which can be mixed and matched with the cases, as well as swapped out easily using Apple’s unique custom strap connection system. Sapphire crystal protects the screen, compared to reinforced glass on the Sport Edition.
Apple Watch Edition comes in six variants, with 18-karat gold cases Apple says are actually engineered to be twice as hard as standard gold, which is one of the software metals, so that should help it be more resistant to scratches. Sapphire glass is again the material used for the front face. Strap and buckle options are actually more limited vs. the Apple Watch collection, but the unique use of both gold and rose gold hardware to match the case finish options sets the accessories apart.
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All Apple Watches share in common a choice between a case size of 38 or 42mm,  which are both smaller and slimmer than what you might be used to with the existing crop of smartwatches. Based on when we saw them in September, I’m inclined to favor the smaller size, but the fact that both exist is a clear sign Apple wants to make sure Watch appeals to a wide range of tastes.
The digital crown is another key feature of the Apple Watch. It offers a physical input mechanism for the wearable, with rotation controlling zoom, and a push acting as a Home button to let you return from any app to the home screen. Apple has of course included a touch-enabled screen for direct input, but the digital crown is an incredibly addition that accommodates the smaller screen, which would be obscured completely using multi-finger pinch-to-zoom gestures. Tactic feedback, which is a new twist on the kind of physical vibration feedback we’ve come to expect that is surprisingly intimate in real life (like a human tapping you on the wrist) is another big tentpole hardware feature.
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In terms of this event and the Apple Watch basics, what will be most interesting to learn will be the specifics of battery life, which Apple has only vaguely described as suitable for a day’s worth of use. We’ll also get more information on just how water resistant the gadget is. It’ll be very interesting to see how, if at all, the Apple Watch’s physical design has changed since its original introduction – Apple is unlikely to have ventured very far from what we’ve seen, given that the Apple Watch has been photographed plenty and is plastered all over its website, but subtle changes may have cropped up in the intervening months since its unveiling.

Watch Pricing

One of the most frequently discussed unknowns regarding the Apple Watch is the specific pricing matrix Apple will use across its collections. From Apple, the only official word has been that $349 starting price for the Apple Watch Sport. A report claiming that the Apple Watch collection would start at the same level was shot down by Apple PR, so it’s likely that things will kick off there for at least $150 more, if Apple sticks with a pricing model similar to how it handles other iOS product lines, but don’t be surprised if they’re even as high as $600 to start.
As for the Apple Watch Edition, pricing estimates vary considerably. Our own John Biggs estimated at least $1,200 to start, and most guesses since seem to peg $2,000 as the bottom end, with ceiling estimates ranging as high as $20,000 depending on options. The steep pricing is mostly coming from sources familiar with the existing luxury watch industry, where four-figure pricing is actually on the low end. A solid 18-karat gold case alone at the very least merits breaking the $1k mark, according to many of these experts. The Apple Watch Edition also comes in a box that’s leather-cased and becomes an accessory holder for the wearable, too.
apple-watch-goldPricing a device that high, especially when most anticipate it will have an update cycle similar to the iPhone, may seem like a touch of madness, but Apple is clearly trying to court the luxury and fashion market with this new hardware. Pricing in those worlds plays by different rules: Many are happy to pay a lot for something that offers additional cache for its wearer, regardless of how it compares to cheaper devices in terms of pure functionality. Device pricing for the Edition line might not make “sense” for Apple’s gadget-loving crowd, but it is a logical course for it to take when pushing further into the high-end luxury market.

Apple Retail

A second stage appearance for the Apple Watch could afford Apple the chance to talk about how it will sell the new wearable – rumors and reports have suggested changes in the works at Apple Stores and among front-line retail personnel, with new security measures such as special safes for overnight and Edition storage, and new hands-on areas where customers can sample the various personalization options available with Apple watch first-hand.
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A retail renaissance may provide Apple with more opportunity to chase those higher-end customers across its line, and recent reports suggest its retail staff have been instructed to sue the Apple Watch as a means to talk about and try to promote the iPhone to potential buyers as well. Selling the Apple Watch may be a case of “come in for a phone, leave with an accessory” to many, but it could also be that a “come in for jewelry, leave with a phone” situation becomes commonplace as well.

12-inch MacBook Air

Apple’s MacBook Air is reported to be getting a new addition, a super-slim device with a 12-inch Retina display, and a single port in the interest of battery and space conservation. This device was first unearthed by 9to5Mac, and has been a bit of a moving target in terms of pinning down its release date.
Current theories about how it might operate include Apple supplying a first-party hub to give it additional port power, and it featuring a trackpad that does away with physical click to help keep the shell so svelte.
macbook-air-gallery1-2014It’s about time that the MacBook Air got a significant refresh, and a 12-inch model with an extremely small physical footprint would definitely be an exciting device. Most argue that this would be a computer with a fairly steep price tag, however, and probably something with more niche appeal for those seeking extreme portability at the cost of other conveniences like plenty of I/O options.
The latest rumors suggest we might see the MacBook Air make a debut at the event, but not necessarily ship right away. Apple could also easily save this particular reveal for WWDC, which has the added benefit of keeping the spotlight squarely focused on the Apple Watch.

Other Macs (and Mac Accessories)

Shipment times indicate we might see updates to the existing MacBook Air model, as well as possible to the 13-inch MacBook Pro, which would make more sense in terms of an update alongside the Apple Watch (that wouldn’t steal its focus). If this happens, expect a processor bump, as well as improvements in base configuration specs, but not much else.
One outlier possibility could be the introduction of some kind of replacement for the existing Thunderbolt display. After the Retina 5K iMac was introduced last year, many have been waiting for a standalone display with similar resolution. Apple has just begun listing its MagSafe to MagSafe 2 adapter as “Discontinued” on its store site, which could be an indicator that it’s planning to debut a monitor that comes with MagSafe 2 power out of the box. Still, this is definitely a long shot, as we’ve heard little else about the possibility of a display refresh.

iPad Pro

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Another long shot, the iPad Pro with its supposed 12.9-inch screen seems to be supported by enough rumor “smoke” to indicate that there’s product “fire” behind it. But we’re unlikely to see it at this event specifically – new reports out earlier this week suggest Apple is more likely looking to fall as a target launch date for its larger tablet device.

Spring Forward

In the end, the Watch is what this event is all about, and Apple still has plenty of story to tell regarding its new device. The wearable is a decidedly different product from anything it has launched before, and the company’s media strategy has been demonstrably different in every regard right from the time it was first made official. Monday’s event will clearly be one like no other in Apple’s history, so be sure to join us right here when we kick things off for the 10 AM PT start time.

Source: Techcrunch
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The Artiphon INSTRUMENT 1 Is A Symphony, Rock Band And DJ In The Palm Of Your Hand


It’s just four days in and Artiphon INSTRUMENT 1, the electronic device that can become almost any instrument you want it to be has already surpassed its Kickstarter goal by almost $250,000.
The Artiphon INSTRUMENT 1 allows you to play hundreds of instruments on one device in a number of different ways using an iPhone as the controller. Not only can you play piano, violin, guitar or loop beats as a DJ, you can also mix up the way you play those instruments. You can play the guitar with the sounds of piano keys or play the piano with the sounds of a banjo, for instance.
Artiphon is also creating a companion app so that you can literally program the device to become any instrument you want it to be. “Any number of combinations can be used,” said founder Mike Butera.
The idea for the Artiphon INSTRUMENT 1 came about one day while Butera was on the road with his band.
“I was carrying a viola, cello, guitar, an electric guitar, all these instruments and it was hard to lug all that around. I got to thinking about GarageBand. It can sound like anything because it’s software. I wanted something like that to exist as an instrument,” he said.
It just so happens that Butera also holds a PhD in sound studies and was a product developer for stereo systems at the time – technical skills that enabled him to dream up what this sort of instrument would look like.
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It took four years and many iterations before the product came to be what we see today. An earlier version debuted during CES 2013.
AOL founder Steve Case liked the idea and gave Butera some investment money for research and development. Dave McClure, Eric Reis and a some musical angels from Nashville were on board as well. Butera took in a total of $700,000, hired a team of engineers, brought in his co-founder and CMO Jacob Gordon and started testing the product out on various musicians.
Bands such as The Weeks, Wild Cub, Moon Taxi, Mikki Ekko (who produced Rihanna’s ‘Stay’} and even Moby have given the product a spin.
Most Kickstarter campaigns don’t start out with this much support. “We were told by Kickstarter that we were 99 percent ahead of most campaigns, actually,” Butera said.
So why a Kickstarter campaign for something with so much backing already? Part of it is about getting the idea out there for marketing purposes. Kickstarter provides that platform for Butera and his team to reach the potentially interested masses. But it can also provide that extra bit needed to get the product into production.
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“Hardware is pretty intense,” Butera said. “The angel funding helps with the R&D process but we needed working capital to manufacture it.”
The Artiphon campaign is reminiscent of Gtar in some ways. For those unfamiliar, the GTar is an interactive digital guitar that helps beginners learn to play using an app on their iPhone. The GTar went $250,000 over the original campaign goal. The difference is Artiphon can simplify for beginners, but can also become virtually any musical instrument it is programmed to be. It’s also in a later funding stage than where GTar was when that campaign ended.
We could also see this instrument on the shelves at our local Apple Stores in the next year. Butera confirmed his company is in discussions with Apple’s retail arm and that he plans to add the INSTRUMENT 1 to other retail outlets by late 2016.
The Artiphon crew will be traveling to the film, interactive and music festival SXSW this next week to share the instrument with festival attendees. “We’ll probably have some great spontaneous performances there, too,” said Butera.

Source: Techcrunch
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Vivaldi Is Quickly Becoming The Alternative Browser To Beat

6_browsers_circleOpera’s former CEO Jón von Tetzchner launched the first preview of its new Chromium-based Vivaldi browser in January. Now in its second technical preview, which adds a boatload of new features, the browser is quickly shaping up to be a worthwhile alternative to Chrome, Firefox, Safari and IE — and especially for former Opera users.
Vivaldi unapologetically sees itself as a browser for power users in the vein of Opera’s original ambition (which it watered down over the last few years, according to von Tetzchner). The first preview introduced a couple of neat built-in features like tab stacking, note taking and Quick Commands (its Spotlight-like keyboard commands for the browser). The deal breaker for me at the time was the missing bookmarks bar. Now that the second preview has added this — and a bunch of other new features — Vivaldi is most definitely worth a second look.
Also new in this technical preview are on-demand image loading (which isn’t all that useful to me, but may be worth a shot when you are on a really slow WiFi connection) and Fast Forward and Rewind. With this, Vivaldi will automatically figure out if there is a second page to an article or search results page, for example, and lets you go right there without having to scroll down to the bottom of the site. This works pretty well on sites like Google, Hacker News and even TechCrunch, where there are obvious second pages. On more complex sites, like the New York Times homepage, its choices were a bit more questionable (it first took me to Ask Real Estate and then, maybe to give me a chuckle, to the IE8 Support page). Opera, unsurprisingly, offered a similar feature before its switch to WebKit and Chrome users can try this add-on to see how it works.
The other major new feature is spatial navigation. Like Quick Commands, it’s a feature for keyboard shortcut aficionados — but it’s should also turn out to be very useful for anybody who can’t use a mouse. You simply hold down Shift and then use the arrow keys to navigate between links.
I’ve spent a fair amount of time looking at alternative browsers like Opera and Maxthon, and the various custom builds of Firefox (think Pale Moon and Waterfox) and Chrome. None of them have ever come close to replacing Chrome as my default browser, but I think Vivaldi has a shot (and even more so now that it can — at least unofficially — also handle many existing Chrome extensions).
I’m also a bit worried that building an email client into the browser will weigh it down. I really don’t need an email client in my browser, but many former Opera users are clamoring for this feature in Vivaldi and when I last talked to von Tetzchner, he was also a fan of the idea. Still, the team clearly has some good ideas and the technical ability to make them work.
Vivaldi is worth a try now, but I’m pretty sure that it’ll only get better over the next few months.

Source: TechCrunch
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The Apple Watch Is Time, Saved

The Apple Watch Is Time, Saved

Over the course of investigating the Apple Watch, I’ve spoken to several sources who have spent extended time with it. 
There are a lot of interesting details, some of which we’ll get into. But, by far, the biggest recurring theme is how little you use your iPhone once you have one.
After these discussions, it seems certain that the Apple Watch will shortly be the primary way you access your iPhone during the day.
People that have worn the Watch say that they take their phones out of their pockets far, far less than they used to. A simple tap to reply or glance on the wrist or dictation is a massively different interaction model than pulling out an iPhone, unlocking it and being pulled into its merciless vortex of attention suck.
One user told me that they nearly “stopped” using their phone during the day; they used to have it out and now they don’t, period. That’s insane when you think about how much the blue glow of smartphone screens has dominated our social interactions over the past decade.
There are a few ways Apple is making this happen.

Stay On The Watch

The Watch will have more context about you than a phone alone ever could. For example, it takes your heart rate periodically, providing you with a last-checked time, which could offer major benefits to health applications and other contextual processes.
Here’s a tidbit you might not know — in order to receive notifications from apps, the Watch must be on your wrist and locked. The Watch requires contact with your skin to receive notifications. There will be no in-app dropdown notifications or constant pinging while it’s off your wrist. Push notifications also cease when the battery reaches 10 percent. Those decisions speak to the care with which Apple is handling notifications.
The notifications are also different at an elemental level than the ones on your phone — both on the developer and user side of things. These are seen right away rather than at some point. You act on them quickly and they don’t stack up like they do on the phone.
There is that added bit of context because you know exactly when they got it, which means that time-sensitive notifications like those that recommend a precise establishment or ping you during a live event become much more germane.
One user told me that they nearly “stopped” using their phone during the day; they used to have it out and now they don’t, period.
If you’re a developer who deals with notifications you know how powerful that could be.
And, as a user, those notifications activate as part of the app right on the Watch home screen, allowing you to act on them without any sort of sliding, unlocking or other junk. These are immediate, actionable items that you can access without the obligations inherent in taking out your phone.

Mechanics

Because the screen of the Watch is so small, there has been a lot of talk about its use as a notification window.” Yes, notifications are a powerful part of it, but the mechanics of the device actually support much, much more than that.
People that have used the Watch extensively say that the touch targets are actually very precise and sensitive. This means that you will be able to trigger smaller buttons and interactive elements fairly easily. (As a note, the unusual clustered home screen layout means that the “hot” spots for apps will be at the edges, rather than the center. This way you can jet out to the edge of a group in any direction and find an app. Your “bottom row” will become your “outer ring.”)
The display is also very sharp and easily readable from your wrist. When your attention is on the Watch, you’re going to want to do more there than you think, rather than having to move over to your phone. This means that you may find yourself reading short articles and other content on your wrist. This could affect the way that publishers want to build their apps. They shouldn’t just be redirection machines that punt people to their phones; there is an opportunity to give people what they need now and let them get back to what they’re doing.
Battery life is also much better than some previous reports, so Apple has been working on it. In a normal day of on-and-off use, the battery usually ends up at around 25 percent, which means that you should be able to make it through a full day. It only takes around two hours to charge fully.
The digital crown is an important part of the navigation process and has been matched precisely to the scroll velocity. This should give a sense of context that helps when viewing on the smaller screen, as you’re not chasing the scroll with your finger. It’s also changed physically since the Watch was first shown off, and now has more friction for a weightier, higher-end feel.
Pressing and holding the crown activates Siri, which sources have said works incredibly well on the Watch. It can be used for labeling, directions, commands executed by the phone and more. If — and this is a big IF as Siri has been hit and miss over the years for me — if it is truly a “say it and forget it” experience, the confidence in using your wrist as a “commander” for your life is expansive.

Why Watch?

So, let’s discuss. Does it kind of suck that we have to buy a $500 accessory to return to a normal life? Sure. But such is the deal.
You’re not going to give up your smartphone. That Faustian bargain has already been struck. We get access to an entire universe of information and communication and we sacrifice our bloody attention on its smooth glass altar. watch-orange-closeup1a
But the Apple Watch can return some of that attention and, more importantly, time back to you.
If you argue the Watch isn’t going to sell or do well, it’s worth pointing out that there are very, very, very few products that allow you to hand someone cash and be given back TIME.
This will be the Apple Watch metric to track: time saved.
We’re getting a tad metaphysical here, but really the only resource we all have exactly in common is time. Kings don’t have more of it than peasants. Not everyone will be able to afford an Apple Watch (or even an iPhone), but if they’re in an economic situation where that’s feasible then they’re also in the situation where they are probably willing to trade money for time.
And that is the target market of the Apple Watch. Not “rich people” (though there’s a model specially for them), not “tech geeks” and not “Apple fanatics.” It’s people who want more time, and that is a very large target.
This, for some reason, is the thing that Apple has had a hard time articulating. This is the primary use case of the Watch. It’s not just that it’s a “notification center”; it’s that it allows you to act without any additional distraction.
For now, the iPhone is a dominant business for Apple and the smartphone is a domineering force in our daily lives. But one day something will come along to destroy it. And, as Apple has expressed many times in the past, it is willing to be the one that finds that thing. With the Apple Watch, we could be seeing the beginnings of that process.
Perhaps someday, the Apple Watch could do the impossible: it could make you stop using your phone.
Source: TechCrunch
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Friday, July 4, 2014

Music Streaming Eats Downloads With On-Demand Up 42% Over 2013, Digital Sales Down 12%





Nielsen’s U.S. music report on the first half of 2014 shows digital music consumption rapidly shifting from downloads to streaming. On-demand streaming was up 42% over the first half of 2013, racking up 70 billion play in the first half of 2014. Meanwhile, digital track sales fell 13% to 593.6 million and album sales fell 11.6% to 53.8 million. The report on US trends (not international) makes Apple’s acquisition of Beats looks smart, as its iTunes download sales model is quickly dying out. As a whole, dismal digital and physical sales dragged total music sales plus streaming industry down 3.3%.
Back in the analog world, hipsters are making a serious impact as vinyl sales rose 40% over 2013 to 4 million in the first half of this year. That’s the only medium where sales grew.

[Update: It's important to note that abroad, where iTunes is available in 83+ countries and streaming services often aren't, the download may survive longer.]
Music Sales And Streaming Numbers
beats-personalizationIf you use the standard 10X multiplier convert album sales to tracks, you get a combined 1.131 billion songs sold in the first half of 2014, down 12% from that period in 2013.
While YouTube’s music videos have been strong provider of music streaming for years, the rise of apps like Spotify is pushing on-demand audio music streaming to grow faster (+50%) than video (+35%). The two are now nearly the same size, as 33.65 billion songs were streamed in the first half of 2014, compared to 36.64 billion music video streams. At this rate, pure audio streaming will overcome music video streaming in the U.S. by the end of 2014. Internationally, where many of the top streaming apps aren’t always available, YouTube is probably still a bigger chunk of consumption.

You can see Nielsen’s full report here:

The State Of MusicTech

The music industry’s rapid recent changes make more sense after looking at this report. With the death of the download and the rise of the stream, power is up for grabs. While iTunes and to a lesser extent Amazon ruled the age of the legal download, Spotify, Google Music, and Beats are poised to reign over the streaming era.
That’s why Apple bought Beats. A source close to iTunes’ executives told me before the acquisition that Apple didn’t want to shock users and the music industry’s bottom line by suddenly converting iTunes into a streaming service. Instead, it bought Beats to allow for a graceful transition, permitting late-adopters to stick with the familiar a la carte download model while early adopters moved to Beats’ all-you-can-hear streaming subscription.
milk_music_-_with_dial_-_foster_the_peopleGoogle just acquired contextual playlist app Songza to bolster its bolster its on-demand Google Music All-Access streaming service. Google’s combatant looked a bit dry before, especially compared to Beats’ focus on expertly crafted playlists for different themes, situations, and moods. Now Google Music has a more human understanding of what people want to hear and when.

Spotify has raised over a half a billion dollars, making it too big to buy for all but the biggest players like Google, Microsoft, and Facebook. At this rate it’s going to fly independent into an IPO, though that could be tough to sell since it’s saddled with high royalty rates that scale alongside it’s popularity. Spotify bought data provider EchoNest earlier this year, and is now experimenting with an API that let’s users play their Spotify music through third-party apps. Becoming the legal backbone of music streaming in tons of apps could make its subscription more attractive to users, and I see developing an ecosystem of niche music apps around it as high-potential way to fight the platform owners.

Samsung is trying to popularize its own device-specific music service with Milk, but since its phones run Android, it highly vulnerable to Google’s native offering. While Pandora still has a huge user base, personalized radio has been commoditized and bolted on in the form of iTunes Radio and Spotify’s ad-supported version. Meanwhile, Pandora’s licensing model doesn’t allow it to offer on-demand song choices like they do, which is why I foresee it struggling in years to come.

songza-music-conciergeSoundCloud offers on-demand streaming of songs and long mixtapes that users and artists upload themselves. It’s seen labels cracking down on unlicensed streaming through the app, which is trying to build out its own advertising system. While music fans view it as an authentic place to connect with artists, it’s still figuring out how to become a succesful business. The “YouTube of music” might benefit from being acquired, though Twitter recently passed on the idea, which I believe was because it needed to spend the money to get its own monetization squared away by buying ad tech companies instead.
Amazon just launched its Prime Music on-demand service.

 But rather than trying to win over serious music fans, it’s using it to simply add value to Prime subscriptions that help it earn money by selling physical goods.



It’s more of a threat to services courting casual listeners like Pandora who just want to hear something and aren’t too picky. YouTube is expected to launch its on-demand music streaming subscription service soon as a complement to its ad supported music video streaming that gets little press but is extremely popular, especially with kids. While the on-demand service has a tough uphill climb ahead given Google already has its native Music All-Access service to promote, its free browser-based videos reduce the need to pay for a dedicated music app.

In 15 years we’ve gone from CDs to Napster piracy to iTunes downloads to Pandora radio to YouTube’s music video streaming to Spotify’s audio streaming app. Perhaps the next shift will finally see the labels loosen their death grips and allow a cornucopia of music discovery apps to flourish atop a few legal rights holders so everyone can get a listening experience that’s their jam.

Source: TechCrunch




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Facebook Becomes A Local Party Discovery Tool With “Events For You” Redesign


Just because you weren’t invited, doesn’t mean Facebook can’t help you crash the party. Facebook Events on the web got a slick visual overhaul today that includes a new “Events For You” tab that recommends gatherings it thinks you’ll enjoy, even if no one invited you, friends aren’t going, and you’ve never been to the venue. Rather than just being a calendar of your invites and a few suggestions based on what friends are doing, Facebook is now applying everything it knows about you to get you out of the house and somewhere fun…where you can take photos and post them to Facebook.

Events RedesignAfter we spotted the unannounced redesign today, Facebook confirmed to me it’s testing it with some users globally before a mid-paced rollout to everyone in the coming weeks. A similar design for Events will be coming to Android and iOS later this year too. You can see how it looks on web above.

The main Events feed now has a much cleaner, more condensed, iOS7-ish feel to it. A tabbed interface lets you quickly jump back and forth between All your events, Invites, events you’ve “Saved” but not RSVP’d to, and ones you’re “Hosting”. A shortcut on the right lets you hop immediately into past events or the creation flow. The design makes it much easier to manage invites because they get a dedicated space, instead of being meshed in with ones you’ve already accepted or declined.

But what’s really important here is Facebook’s concentration on Event discovery. The new “Events For Your” section on the right sidebar that can be opened into a list has more suggestions based on a lot more data. A Facebook spokesperson tells me “The recommendations you see are based on the information you have shared with Facebook (i.e., Pages you like, groups and communities you’re a part of, events that friends are attending), and other relevant contextual information such as day of the week and location.”
Facebook Events For You

Essentially, Facebook can look at an Event, assess what it’s about and who is already going, and use that demographic and interest data to match it to more potential attendees. This is much more powerful than when Facebook dipped its toes into recommendations back in 2011. Facebook Events will now compete with a host of Event discovery apps ranging from catch-all services like YPlan, Applauze, Fever, and Eventful to focused ones like WillCall, Seatwave, and StubHub’s Showdrift for music and Sosh for cultural events. Bafflingly, Eventbrite still does a mediocre job of event recommendations despite having such a strong database of local happenings.
Facebook’s push into event discovery could be big for a few reasons. First, I think this looks rich enough to become its own standalone app. Some people aren’t avid News Feed readers and do their messaging elsewhere, but they have to use Facebook because of Events. Otherwise, their meatspace social life could suffer.


WillCall and Applauze take a highly stylized approach to Event discovery, compared to Facebook’s utilitarian approach
WillCall and Applauze take a highly stylized approach to Event discovery, compared to Facebook's utilitarian approachCEO Mark Zuckerberg told me in an on-stage interview last year that certain Facebook features buried in its interface like Groups would benefit from having their own standalone apps, and I think this applies to Events as well. He said “…if you have something like Groups, it’s always going to be kind of second-class in the main Facebook app, or even messaging for that matter. In order to make these things really be able to reach their full potential, I do think over time we’re going to have to create more specific experiences.” An Events app that helped you find fun things to do around you as well as manage your invites could be a killer tool you can’t get elsewhere.
There’s also a ton of monetization potential in event discovery. Concert halls, conferences, clubs, and bars might very well be willing to pay to get their events injected into Facebook’s suggestions.
While it might seem counter-intuitive, getting people off the computer and out on the town is productive for Facebook. Events are where you meet friends that strengthen Facebook’s social graph, and take photos to share back, and interact with Businesses you could Like. If Facebook can be the portal to fun IRL experiences, it will win a place in your heart.
And finally, Events help Facebook achieve its mission to connect people, and fights the perception that it actually isolates us. The Events feature has quietly become one of the social network’s most critical over the years. Seems Facebook is finally ready to celebrate it.






Source: TechCrunch
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Windows Phone’s Market Share In The United States Isn’t Growing

The latest data from Comscore regarding the United States smartphone market isn’t great for Microsoft. The company’s Windows Phone platform managed no growth, ending the May period with a 3 month market share average of 3.4%, the same level that Comscore reported for the platform in February.

Android was flat, Apple picked up 0.6%, and Blackberry lost 0.6%. Android and Apple, however, control nearly the entire United States market, so to see little motion from them is hardly surprising. For Microsoft, which has invested billions into its mobile strategy, maintaining market share isn’t enough — it needs to grow.
Microsoft has seen some international success with Windows Phone, but given the importance of the United States market in terms of developer density, the company can’t afford to neglect its backyard. Microsoft recently announced an OEM kit that may increase support for its mobile platform.
Windows Phone or bust, you could say. Redmond recently deployed more than $7 billion to buy Nokia’s hardware business, in hopes of spurring its mobile efforts. It’s certainly true that as it has aged, Windows Phone has improved.

What Microsoft can do to breakthrough in the United States isn’t clear. The company’s recently announced Windows Phone 8.1 software update contains a number of new features, including Cortana, a voice-activated digital assistant most often compared to Apple’s Siri.
Now that the Nokia deal has closed, Microsoft can execute whatever strategy it’s had on tap. We’ll see the impact of that effort in the next set of data.

Source: TechCrunch
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eCommerce magento e-commerce eBay-Owned E-Commerce Platform Magento Shuts Down Services Aimed At Smaller Retailers



E-commerce platform Magento, owned by eBay’s Enterprise division, is closing down two of its products designed to reach small to medium-sized online retailers: Magento Go and ProStores. The company has posted notices and informational guides on both product websites, directing current customers to “Migration Center” dashboards and various FAQ’s that will help them move their businesses to other platforms.
Combined, the two products include around 10,000 merchants.

Bought by eBay in 2011 for over $180 million, Magento is now telling customers via email that the move to shut down these products “was not an easy decision and we understand it may not be welcome news.”
The company also says that the two products will not go dark until February 1, 2015 – well after the busy holiday shopping season, during which time the sites will continue to “operate and perform normally” and customer support will be provided.

However, affected Magento customers can make preparations to migrate their stores ahead of the holidays, if they choose. To aid in the transition, eBay named competitor Bigcommerce as its official migration partner, in part because the company already has experience porting Magento customers to its platform.
In an announcement, Bigcommerce notes that it has already moved over 6,000 ProStores customers to its platform previously, alongside 6,000 more customers from other competitors. It also supports tight integration with PayPal and the ability for clients to sell on eBay, which is what many of the booted merchants will be looking for. Bigcommerce today has over 50,000 customers, and will be offering special incentives to those arriving from Magento, it says.

In a related statement posted online, Mark Lavelle, SVP, Product and Strategy at eBay Enterprise explains that Magento is making this move in order to focus on Magento Enterprise Edition and Magento Community Edition which he positions as “two solutions that better support and better equip small and medium size merchants to prosper in the evolving and increasingly competitive eCommerce landscape.”
However, Magento Community, the open source version of the Magento platform, is generally aimed at larger retailers who need more flexibility with their code. And of course, Enterprise Edition, as its name implies, is not aimed at those with smaller shops, but rather those with millions in online sales.

In the documentation shared with Magento Go site owners, the company explains that “changing market requirements” were a significant factor in its decision to close things down. Meanwhile, the newer versions of its flagship products will offer features not available in Go, it notes, including a new responsive design reference theme, and new payment options to streamline checkout.
Magento, as you may recall, saw a number layoffs earlier this year, with nearly 50 jobs cut from the e-commerce division, according to reports.

And though Magento now stresses in that same client document that it “remains committed to small and medium size businesses,” its move to focus on platforms that generally serve much larger clients says otherwise.

source: TechCrunch
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